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SpongeBob at the Aqua Nick water park of Nickelodeon Punta Cana
← Projects Case study · Karisma Hotels & Resorts

Nickelodeon Hotels &
Resorts Punta Cana

More than 1,500 artworks featuring licensed Nickelodeon characters, produced and installed to international brand standards.

1,500+licensed artworks
400+guest rooms
100%brand-approved
1turnkey contract
The brief

Licensed characters, zero margin for error

A Nickelodeon themed resort does not hang just any art: every piece featuring SpongeBob, PAW Patrol or Dora is licensed intellectual property that must be reproduced with absolute fidelity to the brand standard and pass its approvals.

The challenge: producing more than 1,500 licensed artworks for 400+ rooms and public areas, with the color consistency a global licensor demands, and delivering them at the pace of construction.

The solution

Brand fidelity, piece by piece

Our giclée printing with calibrated color management reproduced the licensed art with the exactness brand approvals require: every character's colors are the brand's colors, on the first piece and on piece number 1,500.

Production at our Santo Domingo studio, custom framing (including special formats for the themed suites) and installation coordinated with the resort's operation. One single contract, from approved file to wall.

The result

Installed and in operation

SpongeBob at the resort's Aqua Nick water park
Framed PAW Patrol artwork at a guest room entrance
Garfield themed café with a mural and framed prints
Strip of Nickelodeon character sketches above the minibar
Suite living room with framed character sketches
Historic photograph of the Nickelodeon blimp in a dining area
Pop artwork of periscopes above a suite dining table
Framed Squidward sketch in a guest room bathroom
Reproducing licensed characters demands absolute color fidelity: the brand sets the standard and the technique has to live up to it.
David Abreu · General Manager, Art Giclée

Does your project involve brands or licensed content? We know how to work with brand-standard approvals and intellectual property.

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